Start your internet marketing business in India

Dear reader,

If you are planning to start your own profitable business in India, then I must say, you should start your internet marketing (online marketing) company. Because this industry is growing exponentially. No doubt, internet marketing has got its bigger market chunk from metros, but gradually it is spreading in tier two cities, even in rural areas.

Boston Consulting Group says “Chinese and Indian Consumers Are Expected to Spend $64 Trillion Between 2010 and 2020—and $10 Trillion in 2020 Alone—but BCG Says That Western Companies Must Learn to “"Captivate”" Them by Understanding Their Distinctive Buying Habits in order to Capitalize on This Opportunity”. To know more read this press release.

Please read further to know more about this business.

Who can join this business?

Educated housewife (homemaker), MBA graduates, MCAs and others who have serous interest and sheer passion.

Skill set you require

Both technical and non-technical. You should have business understanding and moderate level of technical knowledge. What if you do not have this skill set? Do not worry. You can still start this business. There are many training institute, where you can learn. If a grocery shop owner can start a travel portal business, why not you? Still skeptical about skill and knowledge? Talk to internet marketing trainer.

Is English necessary to start this business?

Not at all. To do a business in India, you do not need English. Regional language works wonder. Yes, you can have your website and marketing material in English language.

What is the purpose of this business?

To help your clients’ business grow through online marketing

How do you get clients?

Initially you start within your friend circle and through reference. Later you can expand it through proper planning.

Ok, you may ask these questions yourself before get into this business. I have answered them. If you have more questions, you can contact.

The next part will cover many areas like business plan, funding etc.

Your business plan should include:

• Target audience
• Marketing competition
• Clients requirement
• Funding
• Employee

Finding a suitable market for you

Since you are starting it newly, do not target big guys. Target only small business owner. In order to start this, do a survey in your area and the segregate your audience. Doctors, travel agents, school, college are common.

What you can offer to your clients?

You can offer gamut of services like:

• Website designing
• Shopping cart
• Graphic designing
• Content writing
• Email marketing
• SEO (search engine optimization)
• Social media
• Web hosting
• Even you can offer training program

Do not you feel, it’s a wonderful business.

How to start it

First, register your company. You can register as proprietorship, LLP, and pvt ltd. Now you are officially in the market. Clients often ask about registration number and bank account.

Create a website

Book a domain name and then go for hosting. Be very careful about your website. If you fail at this stage, you business will go for a toss. I mean you are gone. Give a professional look to your website. Write quality content with good image.

What about employee

There are two options. Hire full time employees. Option two would be freelance professional. You can pay them project basis or else hourly basis.

What about marketing

• Do following:
• Distribute leaflet (flyers)
• Distribute brochure
• Show company profile
• Show presentation
• Inaugural offer

I guess this blog will provide some insight on internet marketing business in India.

If you are planning to start your internet marketing business (SEO company), pls let me know. I would be glad to help you. Pls feel to contact.

Thanks for reading this blog.