Wednesday, July 24, 2013

Why SEO training for small business owner is must

Hi all,
Do you have a website. Want to get traffic and rank. SEO is best tool for you. But how to do that?
Some business owners outsource to SEO company. Do business owners taking right decision by outsourcing it. To no more about this read this blog.

http://seotrainingpoint.blogspot.in/2013/07/seo-training-for-small-business-owners.html

Thanks

Tuesday, July 23, 2013

Start your own eBook business in India



Hi all
If you are planning to start your eBook business, this blog will help you.
Understanding eBook: Unlike hardcopy books, these are electronic book (soft copy) can be read on computer, laptop, and other devices. The most popular format of eBook is PDF (portable document format).
Who can start this business: SMEs (Subject Matter Experts) like doctors, writer, and other professionals who are having domain knowledge can start this business.  Other people can start this business just by selling them.
How to prepare an eBook: Let me start from scratch to finish.
  • Choose your topic and outline your plan
  • Start writing
  • Hire editor to help you in copyediting
  • Proofread and QA
  • Save your file
  • Backup is MUST
Now your content is ready. But still in first phase, why because you would be requiring many stuff like template, images, photo, audio and video. Another task which is vital called TOC (table of content). Also you need to define chapter title, heading, subheading, footnote, source, and index.
Next step is to formatting your book and then pagination. To perform this task, use publishing tool like Adobe Indesign.  Since you are going to make an eBook, you need hyperlink certain texts. Once this process gets over run spell check. Do one more round of proofreading, pagination, and QA. Add images, and photos.  Leave space to add video and audio. Now your book is ready. As you are going to convert this book, you need create PDF. I mean the output should be in PDF form. This PDF is nothing but your eBook.
Your eBook is still not ready. You have to another set of task. Here are those:
  • Create TOC
  • Add audio and video
  • Make it read only
  • Optimize your PDF
  • Hyperlink your image
Final check. Check broken links, pagination, TOC, page number etc. I mean through check. Make sure your PDF/EBook is of High Resolution (Hi Res)
Now your EBook is ready.
How to sell an EBook. Boss ! What is the price? Have you worked on pricing? Check how others are pricing. Go for a competitive price.

Where to sell EBook. You can sell your book in many ways. Look at these ways:
  • Contact publishers
  • Sell in Ebay, Amazon etc.
  • Revenue sharing site
  • Create your online Ebook store
  • Email marketing
  • Sell your book through Facebook and Twitter
  • Video marketing via Youtube
  • Affiliate marketing (MUST)
  • Create compelling landing page
  • Appoint reseller
This is how SMEs/Professionals can start their EBook business.
For other people who want to sell EBook, they can buy in bulk and sell them. Under mutual consent you can customize the content and then can sell. Also you can buy Master sale right and sell them.
That’s it about this post. Hope you guys would like this.
 
All the best!